Hi ladies! How are we all? Sorry for the lack of posting – I’ve started a new internship in London & have been a busy bee! However, I was lucky enough to be invited by the lovely YINKA to a Benefit event on Tuesday. It was set up to highlight Benefit’s products to women of colour.
The event consisted of mingling/meeting the bloggers, a short demonstration & then time to play around with their products & chat to the Benefit team. I had to get most of these photos off of bloggers, as mine made the make-up artist look really funny – she kept moving & didn’t manage to get any good pictures of the demonstration.
The MUA started off by tinting & waxing the model, Sharon’s, brows. If you know me, I have a thing for brows & LOVED this part! I was surprised to see just how quickly it was done to be quite honest.
I learnt a lot of new things about Benefit as a brand. Like the 2 ladies that created benefit flipped a coin to start a company. Heads it was a caserole company & tails it was to be a make-up company – thank God for us it landed on tails! LOL. Posie Tint was actually first used as a nipple stain(!) & that the company first started off with products being made in a basement – that scared me a little! A tip I learnt was that applying foundation with a brush is the most efficient way, as you can tell from the picture above. It give you a better & even coverage compared to your fingers & using a sponge! So, I no longer need a beauty blender in my life
We also got to see their brand new product, ‘Finding Mr. Bright’, which is launching VERY soon! It was quite nice to get a few sneak peaks like this. They are also bringing out a SKIN CARE range which I’m sure will be one to look out for along with a brand new FOUNDATION range with about 20 different shades!! I ALWAYS associate Benefit as a brand with FEW selections (especially in colour ranges for skin products). As a whole they’re products as a whole are fairly good & pigmented (e.g. their amazing blushes) – but expensive.
Here was the final result of the demonstration. To be completely honest with you, my views on Benefit being not the best place for a coloured woman to go in terms of foundation has NOT changed. However, personally I love their tinted moisturisers & am fair skinned so it doesn’t bother me that much. But, for some of my friends & family – this WOULDN’T be a brand I would recommend for a good foundation due to their lack of variety. Well, this view may change once they bring their new foundation range out, but we’ll just have to wait & see
Overall the event was good. I got to meet some lovely bloggers!! These include ROSHNI, SRIYA, AMINA, TASS, ZARA, YINKA, STEPHANIE, GULNIT & WANDE! Really sorry if I missed anyone out!! I had to get going once the demo was over as I had to trek it back home so unfortunately didn’t get a chance to swatch, get a group picture or anything pictures with them
We were all sent home with a little goodie bag. Mine didn’t even have the full sized product in it (& I can say the same for some other bloggers too) which I wasn’t expecting at all from a brand like Benefit. But the lovely Jasmine sent one my way along with some little testers the other day, which was SUPER nice of her
P.S – I’d like to say a BIG thank you to Yinka for organising the event alongside the Benefit team
Also, I’d LOVE to know your view on Benefit? What do you think of the brand & their products? Do you like their packaging & their style of selling products to you?